WEB DESIGN & DEVELOPMENT

We’ll help you modernize your website so that you provide the same excellent experience that members have come to expect from the brands that they trust.

DESIGNED TO SUPPORT BUSY ASSOCIATION PROFESSIONALS

You’ve got more things to do than you have time and staff to do it with. Though a website design or redesign is a big project, our approach avoids putting work on your plate while still enabling the collaboration that makes for effective projects.

INCORPORATE ALL VOICES

At the start of your project, we collect feedback from your board and leadership with our “Bearings Reading” assessment that exposes risks and opportunities.

Then we build on this with:

Member interviews
Analytics data
Heatmaps
Pre-existing survey data
Member interviews
Analytics data
Heatmaps
Pre-existing survey data

This data is synthesized to create a strategy for the next version of your website that meets the needs of everyone from your newest member to your most seasoned volunteer.

Case study
Collaborating to Stand Out

Learn how we collaborated with the Western Travel Agency Association head of marketing to redesign their website and help them to stand out from their larger competitors.

WILL IT USE AI?

Yes, the next version of your website will have AI integrated with it. Depending on your goals, this can include:

AI powered chat support
AI powered search
Generated content summaries
Custom AI functionality
AI powered chat support
AI powered search
Generated content summaries
Custom AI functionality

ACCESSIBLE, INTUITIVE, & FAST

Your website will go through a pre and post redesign benchmark for accessibility, speed, and ease-of-use using Google’s Lighthouse measurement tools. You’ll be able to see measurable changes with your redesign, leaving no guess work as to whether your new website has improved or not.

MEET EMERGING PROFESSIONALS WHERE THEY’RE AT

Your big event may drive revenue and unite members, but it often fails to live up to the inclusive ideals of your association. Many members can’t afford the time off or travel.

Often, these people are the emerging professionals that you’re hoping to engage.

We’ll help you to:

Deliver a strong mobile experience for younger, mobile-first, generations


Identify opportunities to address their needs.

Build value into the digital experience with member-only features & resources

This will approach will you to create both a more sustainable organization and one that attracts younger generations.

OFFER A COMPELLING CASE FOR JOINING

Your website may not be the primary tool that you use to recruit or retain members, but because it’s your always-on, always-available representative, it’s critical that you present a strong argument for the value of membership.

We use a proprietary framework to craft member benefits pages that make it clear why you matter to potential members and reinforce the value of belonging for existing members.

Read Our Case Study

Case study
Why is Membership Valuable?

Learn how we helped the Endourological Society to launch a website redesign with membership offers that increased online registrations by 380%.

WILL IT INTEGRATE WITH OUR SOFTWARE?

Whatever your website needs to integrate with: we can help.

We’ve integrated with a wide variety of CRM’s, AMS’s, and other software. If it has an API, we can connect it. And even if it doesn’t have an API, we can devise a solution.

Single Sign On (SSO) across applications
With your AMS or LMS (or other “MS”)
With a custom application

OPTIMIZED FOR
SEO & GEO

All of our websites are developed with the “on-page” SEO fundamentals that support strong rankings in Google (and are measured with our pre and post project benchmark).

This work also supports the emerging Generative Engine Optimization (GEO) that ensures your website will show up in the relevant ChatGPT and Claude conversations.

EASY-TO-USE WORDPRESS WEBSITES

We build in WordPress because it:

Offers the largest ecosystem of pre-existing solutions for your needs

Has high security standards and automated updates

Can be setup for easy management by your staff

These features help future-proof your website for what is coming next year and the years that follow.

ON DEMAND HELP IF YOU NEED IT

Though we provide website documentation, “how-to’s”, and training as part of your project, if you want help, we also offer an on-demand website support service.

Think of it like a satellite team; if you have a problem, question, or need a change, just toss it over the fence to us.

TESTIMONIALS

Brian Duty, MD

“A couple of years ago I was asked to oversee the development of a new website for a medical organization I am affiliated with (Endourological Society). We awarded the contract to Steward after an RFP. I could not have been happier. They were exceptionally thorough and never missed a deadline. The end product exceeded our expectations. I can’t recommend them highly enough.”

Website Committee Chair of The Endourological Society

Gina C.

“We were delighted with the quality and timeliness… The preciseness of the applications developed and the speed of the project turnaround have yielded cost savings to the company within 3 months…”

CEO, Prostate Cancer Foundation

Pamela W.

“As VP of Membership, I worked with Steward to review AMA Triangle’s website and develop a fresh strategy to meet our membership objectives. They quickly zeroed-in on several key issues and demonstrated several methods to take content we already had and focus these resources to more effectively communicate value, drive recruitment and improve member retention.”

AMA Triangle

WANT TO TALK?

If you’re interested in working with us or have questions,
just reach out via our contact page: